Less distance, more impact.
Do you notice how the communication world is changing?
Strict suits have been replaced by smart-casual, and the cold “Dear Sir/Madam” is increasingly giving way to the warmer “Dear…/Hi”.
On the panel “The Aesthetics of Communication: The Power of the Informal” we discuss why it’s important for brands and institutions to sound like people, not templates.
Our panelists reveal:
✅ How tone and speech aesthetics affect audience loyalty
✅ Where the line between closeness and bad taste lies
✅ Whether using informal “you” is the new standard in modern communication
Join us to redefine the rules of communication together.
See you at CIM!